ADVERTISING

MARKETING AND ADVERTISING: Differences Between Marketing & Advertising

Marketing and advertising are two strong pillars that mold the foundation of every successful business. If you have a product or service for sale, you’d not achieve much without these two. Call them the bedrock of business success, because without them, the product quality or price will record no sales, and without sales, the business … [Read more…]

PAY PER CLICK ADVERTISING (PPC): Costs And Top 7 Agencies

You have probably noticed the ads that pop up alongside your search results on google. That is what we call pay per click advertising, or simply PPC advertising. PPC advertising is all about paying each time a user clicks on your online ads. In this article, you’ll learn the cost of pay per click advertising, … [Read more…]